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HP /  Dads and Daughters / Jillian Martin

Leveraging father-daughter connections to drive change in hr recruitment.

0:00 2:42
57.1M impressions and over 60K views across HP’s social channels and our content earned strong engagement and positive comments.   •  Total video views reached 1.7MM views with 63% of the audience consuming 100% of the video content.  •  HP’s internal Diversity and Inclusion website garnered a total of 3,056 unique visitors for the campaign, with an increase of 74% daily unique visitors versus the previous month.  •  Silver Anvil Winner for Multicultural PR   •  Featured at Forbes' Women's Summit  •    •  
57.1M impressions and over 60K views across HP’s social channels and our content earned strong engagement and positive comments.   •  Total video views reached 1.7MM views with 63% of the audience consuming 100% of the video content.  •  HP’s internal Diversity and Inclusion website garnered a total of 3,056 unique visitors for the campaign, with an increase of 74% daily unique visitors versus the previous month.  •  Silver Anvil Winner for Multicultural PR   •  Featured at Forbes' Women's Summit  •    •  
57.1M impressions and over 60K views across HP’s social channels and our content earned strong engagement and positive comments.   •  Total video views reached 1.7MM views with 63% of the audience consuming 100% of the video content.  •  HP’s internal Diversity and Inclusion website garnered a total of 3,056 unique visitors for the campaign, with an increase of 74% daily unique visitors versus the previous month.  •  Silver Anvil Winner for Multicultural PR   •  Featured at Forbes' Women's Summit  •    •  
57.1M impressions and over 60K views across HP’s social channels and our content earned strong engagement and positive comments.   •  Total video views reached 1.7MM views with 63% of the audience consuming 100% of the video content.  •  HP’s internal Diversity and Inclusion website garnered a total of 3,056 unique visitors for the campaign, with an increase of 74% daily unique visitors versus the previous month.  •  Silver Anvil Winner for Multicultural PR   •  Featured at Forbes' Women's Summit  •    •  
57.1M impressions and over 60K views across HP’s social channels and our content earned strong engagement and positive comments.   •  Total video views reached 1.7MM views with 63% of the audience consuming 100% of the video content.  •  HP’s internal Diversity and Inclusion website garnered a total of 3,056 unique visitors for the campaign, with an increase of 74% daily unique visitors versus the previous month.  •  Silver Anvil Winner for Multicultural PR   •  Featured at Forbes' Women's Summit  •    •